Egzotikus kisállat rendelő létesítésének üzleti terve

Abstract

The number of exotic pets keeps increasing in Hungary as well, therefore the aim of my paper was the preparation of a business plan for a veterinary clinic for small pets that would mainly base its services on exotic patients, in addition to the regular cat and dog patients. I collected my data between the spring of 2012 and the spring of 2013, during which I conducted in-depth interviews with the vets of an exotic pet clinic, the staff of the Exotic Division of the Department of Interior Medicine of SZIE-ÁOTK (Faculty of Veterinary Science, Szent István University), distributors of medicinal products for animals and financial professionals.